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POSITION: Social media assistant
TYPE: Full time, hybrid role


Our story began during a road trip in the 1990s, where our founders, Will and Andy, travelled across America collecting vintage items while living out of motels. They started purchasing vintage clothing in the USA and selling it wholesale, which eventually led to the creation of stores. From there, they began designing reworked vintage pieces, and thus, Motel was born.

Over 30 years and a team of 200+ people later, every piece of clothing we make is created with the same spirit of fun, freedom and adventure as the road trip that first defined the brand. We’re still ambitious and independent, but now we’re a global team - we work from an operational base in Worcester, a design studio in London and a creative studio in Bali.


We’re on the look out for someone to join the frontlines at Motel and keep us connected with our amazing community. Our social media channels are our digital shop window, where we showcase our products and listen to customer insights. As our Social Media Assistant, you’ll help us do that in a way that creates amazing experiences and delivers all the good feels for everyone who visits our socials.This role plays a crucial role in enhancing the Motel brand online and growing our audience across socials. It offers an amazing opportunity to work inside an exciting brand and grow your understanding of the social media world by using your creativity, communication skills and passion for connecting with people.


This role requires a pro-active, creative person with a track record of demonstrating quality and attention to detail in their work. You’ll be responsible for:

  • Content creation: Develop engaging and relevant content for our social media channels, including Facebook, Twitter, Instagram and LinkedIn
  • Community management: Monitor and respond to engagement on social media platforms in-line with the Motel tone of voice and brand values
  • Social campaigns: Assist in the planning, execution, and optimisation of social media campaigns to increase brand awareness, drive store traffic and generate sales for Motel
  • Social listening: Monitor social media platforms for updates, industry trends and competitor activity. Proactively explore new tools and strategies to enhance our socials and recommend improvement opportunities
  • Content calendar management: Maintain a content calendar to ensure consistent posting schedule and alignment with Motel marketing initiatives.
  • Content creation: Assist in creating eye-catching graphics, photos and videos for our social media posts
  • Reporting: Work closely with the marketing team to align social media efforts with overall marketing objectives and strategies, reporting on performance against key metrics and KPIs
  • Ad-Hoc support: Provide support for other marketing initiatives and projects as needed


  • Bachelor's degree in Marketing, Communications, or related field (preferred)
  • Prior experience in a social media management or digital marketing role, with proficiency in using social media management tools and analytics platforms
  • Strong understanding of various social media platforms and their respective audiences / uses
  • Attention to detail and time-prioritisation skills
  • Excellent written and verbal communication skills
  • Creative thinking and problem-solving abilities
  • Ability to work independently and collaboratively in a fast-paced environment


  • Competitive salary in the line with industry benchmarking
  • 3% employer pension contribution, 5% employee contribution as standard
  • 33 days annual leave inclusive of bank holidays, with additional days for long service
  • Birthday day off
  • Team socials and meetups
  • Monthly well-being activities to support 
  • Tailored progression pathways
  • A thorough EAP scheme offering financial, legal and health support
  • Access to professional support & mentoring
  • Bonus Scheme for all employees, paid out twice a year
  • Motel 50% discount 
  • Motel is a growth mentality company


If this sounds like the perfect role for you, please send your CV and cover letter to

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